London · New York · Mexico City
We build brands meant to outlive their founders.
Foundry is a brand consultancy for category-defining companies, twenty-year horizons, ten-week sprints.
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Trusted across the industry
NorthwindLoomshiftBrunswick & CoSolèneNorthvane
What you get
Strategy
Positioning, narrative, naming. Workshops that produce a deck founders read twice.
Identity
Visual systems engineered for thirty years of extension, not three campaigns.
Activation
Launch films, sites, environments. We hand off, we don't disappear.
Foundry didn't redesign us. They made the company we'd been pretending to be.
Alaia Bennett, Founder, Solène
Recent work
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Tell us what you're working on. We reply within one business day.
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Ready when you are
A brand worth inheriting.
We take on six clients a year.